Tag: design thinking
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The “Playing to Win” Framework, Part II — The Strategy Process Map
But strategy creation doesn’t have to be restricted to purely Analytical- and Planning focused, nor wide-open, creative “jam sessions” - there’s a better answer, a superior, third way, combining Creative and Rigor.
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The “Playing to Win” Framework — A Global Strategy Expert’s Proven Method
But for Roger Martin, strategy is fundamentally a creative act, focused as it is on designing that which has not yet existed. Conventional research-based and data-crunching analytical approaches can only tell you what has happened in the past — they aren’t well suited to innovating in the service of creating an alternate future.